Services

One method, two markets.

Growth is not luck; it is a system. I build that system and run it with you — whether you sell to businesses or to consumers.

B2B Growth

Sales engine · Lead generation · Dashboards
  • A CRM (HubSpot) with clear sales stages and automatic routing of leads to the team
  • Lead generation: ICP, account lists, and ads connected to the system
  • A daily management dashboard: new leads, calls, response time, closing
  • Monthly marketing leadership as a fractional CMO

Delivered for a co-working operator in Riyadh and a power-monitoring equipment company selling to factories and hospitals.

Start the B2B track

E-commerce Growth

Diagnosis · Operations & fulfilment · Venture building
  • Store diagnosis: offer, pages, ads and customer journey — with a prioritised improvement plan
  • Operations and fulfilment: inventory, shipping, cash on delivery, returns
  • Real unit economics: margin, cash flow, customer acquisition cost
  • Launching a new venture and validating it from idea to first order

From the experience of founding and running an e-commerce logistics and fulfilment company in Egypt that later joined Saudi Arabia's Diggipacks.

Start the e-commerce track
Ways of working

Four ways to work with me.

01

Diagnosis session

Two hours reading the whole business; you leave with priorities and a 30–90 day plan.

02

Defined project

Sales engine, go-to-market strategy, or store operations — clear scope, deliverables and timeline (4–8 weeks).

03

Fractional CMO

I run your marketing function: team, vendors, budget and numbers — at a fraction of a full-time hire.

04

Training

Workshops for companies and universities, and a 1:1 programme for those building their own venture.

Tell me about your company.

Describe the situation in two lines — I reply within one business day with the right next step.

Book a consultation